WOOLWORTHS MTD PROGRAMME

Woolworths makes valuable educational resources & learning opportunities available
to thousands of schools through their Woolworths Educational Programme.

Objective

Matriarch has been running the Woolworths Educational Programme since 2012, with the Programme going from strength-to-strength each year.

Matriarch manages all the Programme component offerings.The Woolworths Educational Programme
targets learners, educators and parents through
a host of exciting experiential activities &
events, ranging from ongoing national class
lessons, store tours, school competitions, Moms
Tours, supplier tours and more.

Result

  • 20 000 Class lessons hosted
  • 620 000 learners reached
  • 553 store tours reaching 320 schools
  • 594 learner talks reaching 550 schools
  • 14 207 water week entries from 525 schools
  • 30400 teachers day entries from 940 schools
  • 95 moms tours and reaching 3800 moms